Logistics Blog | The Grimes Companies in Jacksonville, FL
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Whether you are selling and shipping direct to consumers, or focused on shipping supplies, equipment, or other goods, you can reduce some potential problems by keeping your client’s shipping expectations realistic with these tips.

Spell It Out
Don’t make a promise you can’t keep. Tell customers how long it could take to receive their shipment, and don’t set unrealistic expectations. You don’t want to disappoint the customer, and are better off being realistic by providing a range, such as 7-14 business days when your average time is 10 days. And if you aren’t 100% certain you can meet a customer’s deadline, you’re better off being honest than risking a bad reputation.

Communication Is Key
Not only do you need to spell out how long it will take to receive their shipment, customers today want to know where their items are throughout the process. Providing tracking information, and following up with them before, during, and after the shipment arrives helps you stay informed of any potential issues, and gives your customers piece of mind.

Return To Sender
Having a clear return policy helps minimize issues between you and your customers. What returns will you accept? Under what circumstances will you Not accept a return? How long do they have in order to make their return? How long will it take you to process it? What happens with goods that are damaged during shipping? Figure this out in advance and post it boldly on your website, on your bill of sales, and in any communications you have before, during, and after items are shipped.

Quality and integrity have always been important in business, but with the Internet’s online reviews and massive outreach, keeping customers happy has a greater impact than ever before. Be upfront and honest about what you can deliver and stay true to your word, and the rewards will add up over time.

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